Domain Authority and Your Local Business: What You Need to Know

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November 13, 2024
Domain Authority and Your Local Business What You Need to Know
As a business owner, you're always looking for ways to improve your online visibility. You know that getting found online is essential for attracting new customers and growing your business. But with so many different factors affecting your search engine rankings, it can be tough to know where to focus your efforts. One factor that […]
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Why Adding Optimized Images to Your Business or Ecommerce Website Matters

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June 13, 2024
Why Adding Optimized Images to Your Business or Ecommerce Website Matters by Utah SEO Company
Images play a vital role in the design and performance of any business or eCommerce website. Not only do they enhance the visual appeal of your pages, but they also help engage your audience and convey messages that words alone cannot. However, using images effectively requires more than just selecting pretty pictures. Choosing the correct […]
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Understanding the Differences Between Local, National, and International SEO

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February 11, 2024
Understanding the Differences Between Local National and International SEO
  Understanding the Differences Between Local, National, and International SEO In the world of digital marketing, search engine optimization (SEO) is essential for businesses aiming to increase their online visibility. However, the strategies used in SEO can vary greatly depending on the scope of your business. Whether you’re targeting customers in a specific city, across […]
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Signs of Poor SEO Practices

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July 1, 2022
Signs of Poor SEO Practices
Search engine optimization is imperative for today’s online business presence. If you’re working on SEO and you haven’t seen a successful uptick on your site, the following issues could be the culprit. Keyword Stuffing – Keywords are important for SEO, but you want to be smart in their application. Some companies stuff excessive keywords in […]
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Tackle Duplicate Content to Maximize your SEO

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May 23, 2022
Tackle Duplicate Content to Maximize your SEO
It may be natural for your site (and affiliate sites) to have a little bit of necessary recurring text but avoiding duplication of content is going to make your site more successful when it comes to SEO. When you have duplicate content, search engines recognize that and will choose other content as a better result […]
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Ensure a Return on your SEO Investment

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March 1, 2022
Ensure a Return on your SEO Investment
How do you know if you’re really getting a good return on your website SEO investments? It’s hard to prove these metrics, unlike other marketing strategies such measurable paid click ads, tracking the open rate of emails, or seeing how many responses you received on a social media post. But there are ways to find […]
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How Information Architecture Affects SEO

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February 1, 2022
How Information Architecture Affects SEO
Improve your online visibility with successful and efficient Information Architecture (IA). If you’re not sure what IA is, you’re not alone. IA refers to the way your website is organized. It’s the page structure, placement of information and elements, navigation, and outline. With the well-executed IA, you will increase the findability and usability of your […]
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6 Benefits of Having a Marketing Account Manager

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January 1, 2022
6 Benefits of Having a Marketing Account Manager
Your online presence is one of the strongest marketing tools for your business. However, a website can work against you if it’s set up poorly and not managed well. If you have frustrated visitors on your site, they will look elsewhere for what they need. On the other hand, a well designed and executed website […]
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Schema.org Markup for SEO

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April 1, 2020
Utah SEO Company Schema Markup
Schema.org (often called Schema) is a semantic vocabulary of tags (or microdata) used to help search engines provide users better search results. Schema can be added to the ...
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